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These products are ideal for casing applications such as front and side panels, doors, covers etc.
The Estetic® range of organic coated steels for domestic appliances and electronic equipment meets the specific requirements of manufacturers in terms of colour, gloss and surface appearance.
The range comprises two types of products:
Compared with products obtained by means of post-painting (where the paint layer is applied by a wet or dry process after forming), ArcelorMittal’s Estetic® range of organic coated steels is the best choice for combining technical and economic advantages with respect for the environment. A wide variety of surface appearances, textures, colours and gloss levels is available. These organic coated steels are also characterised by a level of performance designed to meet the technical requirements expected during the manufacturing process and to preserve product quality during the lifetime of the appliance and of the electronic equipment.
The whole Estetic® Casa range of products as well as Estetic® High Tech and Estetic® Conductive have been developed in compliance with European environmental standards and regulations. The composition of all organic paint layers meets the requirements of the W.E.E.E. and R.o.H.S. European directives.
Estetic® Casa products are ideal for applications such as front and side panels, doors, lids, covers and control panels of domestic appliances, e.g. refrigerators, washing machines, tumble dryers, dishwashers and cookers. Each product in the range has its own specific field of application to ensure optimum technical performance. For example:
| Name | Main properties | Surface appearance | Gloss | Applications |
|---|---|---|---|---|
| Estetic® Casa Access | Entry-level product perfectly suited to built-in appliances | Smooth | 40 - 80 GU | Refrigerators, chest freezers, microwave ovens, water heater casings etc |
| Estetic® Casa Classic | Good compromise in terms of flexibility and surface hardness | Smooth, orange peel effect | 30 - 90 GU | Front and side panels, doors, lids, covers and control panels of domestic appliances, e.g. refrigerators, chest freezers, microwave ovens, water heaters and small domestic appliances |
| Estetic® Casa Classic Flex | Very good formability | Smooth, grained, orange peel effect | Domestic appliance parts with high deformation | |
| Estetic® Casa Protect | Improved protection against corrosion and resistance to detergents, with maximum flexibility | Smooth, orange peel effect | Demanding applications | |
| Estetic® High Tech | Very good resistance to press forming and high aesthetic appeal | Smooth | ≤ 10 GU | Electronic goods, computer casings, back panels of TVs, hi-fi |
| Estetic® Conductive | Conductive paint with anti-fingerprint properties | 10 GU | Teletronic goods, hi-fi, computers, weldable structures |
Estetic® Casa products, Estetic® High Tech and Estetic® Conductive can be processed by cold forming and deep drawing without damaging the top surface. Product formability is determined by the mechanical properties of the steel substrate. Gloss and surface appearance of the coating remain intact during the forming process. Estetic® Casa products are suitable for bending and deep drawing on automatic production lines. A temporary removable protective film can be applied on the top side. Estetic® products can be joined using techniques such as clinching, riveting and adhesive bonding.
Estetic® coil coated steel products offer several advantages:
Estetic® Casa products are designed to meet technical requirements during implementation and end use in terms of flexibility, stain and corrosion resistance, surface hardness, resistance to detergents, solvents, heat, scratches etc.
The backing coat of the Estetic® Casa range can be formulated to meet specific requirements, such as good foam adherence for applications requiring good thermal insulation, high gloss or chemical resistance.
Estetic® products are in compliance with standard EN 10169.
| Thickness (mm) | Estetic® Casa Access | Estetic® Casa Classic, Estetic® Casa Classic Flex, Estetic® Casa Protect | Estetic® High Tech | Estetic® Conductive | ||||
|---|---|---|---|---|---|---|---|---|
| Min width | Max width | Min width | Max width | Min width | Max width | Min width | Max width | |
| 0.30 ≤ th < 0.31 | 600 | 1530 | - | - | - | - | - | - |
| 0.31 ≤ th < 1.75 | 600 | 1530 | 600 | 1655 | 700 | 1530 | ||
| 1.75 ≤ th < 2.00 | - | - | ||||||
| 2.00 ≤ th < 2.05 | - | - | - | - | ||||
Not all thickness/width combinations are available. Please contact us for further information.
Estetic® products are available with a wide range of mechanical properties. They can be applied to cold rolled steel and to electrogalvanised and hot dip galvanised steel substrates.
Please find below the links to the related technical data sheets:
Estetic® Casa Access
Estetic® Casa Classic
Estetic® Casa Classic Flex
Estetic® Casa Protect
Estetic® High Tech
Estetic® Conductive
Any questions?
Ask them via our contact form on
https://industry.arcelormittal.com/getintouch
All details provided in the ArcelorMittal Flat Europe S.A. catalogue are for information purposes only. ArcelorMittal Flat Europe S.A. reserves the right to change its product range at any time without prior notice.


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